Usually young people would be confused with many questions, such as where the exact location, what properties are good prospects, what is most profitable.

The following is some tips on choosing an investment in the property sector.

1. Ask yourself, why do you want to invest in property, and what you want to earn?

If you want to get rich quick, then this is not the path you should take. Indeed, we have seen a surge in property prices a few years back, but property prices as well as the economic cycle, rising slowly. Despite the crisis, but in the next few years we will still see growth in property prices.

Average property industry players like to follow trends. For reasons that it can not be explained by common sense, they just chase the property at the time the price went up. So, we can be sure the price increase would still occur in the coming years.

There are still many other factors that support the rising property prices. But, it is hard to guess when the price goes up and up to how big the increase. Instead of wondering pairs better with long-term targets follow the development of national economy.

Currently, the crisis is engulfing Europe and the United States (U.S.), but these external factors will not affect much on the economy of developing countries. Thus, property prices will not fall upon this sentiment.

If you are young and just intend to get into the property industry, you have plenty of time to save money while looking at the world market development. Do not rush.

2. Do not be blind in information

Once you seriously want to put some funds in a property, search for deep information about the industry, ranging from enterprises to the current trend. There have been many stories of developers who asked for a down payment after it disappeared swallowed by the earth before the property is completed. Do not be lured by cheap property but an investment with high returns.

There are many ways to explore this kind of information. Internet has opened the window. This is the most appropriate place for young people who want to look for news about the property. Not only that, read newspapers and magazines are also reputable property that contains the news.

The Internet also provides the price, location to where you are looking for a loan to buy the property. If you want to know the current trend, read also the opinions of the perpetrators of the property.

3. Invest in a balance

In the mind of young people, investing in property can provide a high profit. It is also generally supported by both parents who have experienced a home or other property.

But, if you are young with more money and do not have dependents, it never hurts to invest elsewhere. This is done so that your investment is balanced, not heavy in one sector alone.

Even though you’ve just worked, but nothing to lose if you set aside a little of your income to invest in stocks. Or it could be your first investment fund in stocks. Once you can profit, the funds can be used to purchase the property.

No need to set aside funds to start investing too much, although a small but better than nothing.

This small approach teaches you to share the risk. Your funds will not go away if anything happens, different if only placed in one container.

4. Saving as much as possible before you buy

If you intend to sublease the property you buy, such as houses or apartments, then you should have more money for the cost of care. If you buy property to live in, still needed the extra money, for money cleanliness and safety of your property maintenance as well.

The best step you can do is keeping more money in saving before buying property. With this, you are better protected than any other additional costs.

5. Do research on the ideal location

The old adage says, buy a house that is not too far from downtown. No need to complete with supporting facilities such as lifts and swimming pool or gym, but try the location does away with the general means.

The location is close to downtown is good, but watch the growth of his city in what direction. Do not let the suburban location of the property we would not even be developed by the government.

Buy property adjacent to the railway station is always the best option because the facility will continue to be used in a long time. When populations are increasing rapidly, means of transport that time will become increasingly important.

But be careful to areas that have a negative sentiment, such as near airports or terminals that are always crowded. In fact, inter-city roads are very busy every day can be a problem. Such areas should be avoided.

Notice the people around, like what people who live in the area. Selections are also those who intend to rent your property, do not accept just anyone.

Buy a resale property that is easy when you need it. If a property has been offered for months but have not sold well, look for the cause. Do not you already bought but it proved difficult to resell.

6. Hold enough cash after purchasing the property

When you’ve just bought the property, do not spend all your funds to pay the mortgage. Make a high-interest savings and easily melted (do not choose long-term deposits).

Use this savings as your reserve fund. These funds can be used for treatment or even widening of your assets. You must be disciplined with this fund, should not be used for anything else except for your property.

7. After buying property, keep saving

If it is still possible, after you buy the property and have a reserve fund, you should continue saving. But, if you buy a property to live in, then you better speed up repayments only if there is more money.

By paying more quickly, then the total cost that you can spend less, especially to avoid the burden of interest repayments. It is more profitable than saving more money in savings.

However, if you buy property for rental purpose. So, let the rent is responsible for the mortgage.  Then, you can save some money.

8. Improve your property appearance

If you buy a property that is still not perfect, you do not need to worry. You have plenty of time to make reforms and beautify your property. It would be better if you work directly in this reshuffle.

Arrangement of rooms, ranging from wall color to form floor tiles, can be done alone with a little learning. However, for some matters, such as electricity, water, roof installation, you can contact a professional.

9. Take care your property well

Always ready to care for and keep your property well, try to always look perfect. That way, you can attract more tenants, even with competitive rates. Rundown rental house which looks definitely shunned tenant, the price fell too.

10. Do not rush, be patient before buying property again

Suppose you already have one property in your investment portfolio, and now you want more. Do not rush. Remember, your investment balance first, do not just play in the property only. Follow the whole series was well above tips.

If your capital structure is very solid, then you may purchase another property. However, it has two or more properties means higher risk. The next property investment is better for the longer term, rather than just for resale.

Hopefully you are successful in buying property for investment.

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Those urgent conditions are:
1. The increasing of material prices: fuel, this will cause other material prices increasing.
2. The coming of new competitors
3. Information velocity by TV, newspaper, magazine and internet media which can create image of the product and can change mindset of consumers slowly or fastly.
4. Government regulation.

Many small business players often failed because of ignoring those situations. During the business in high market demand, small business players should allocate their time, some money and energy for anticipating condition mentioned in above.

How to allocate our time, money and energy?
As many teachers in business class taught: plan strategy and tactic!

Although the purchasing power of consumers today is decreasing, but consumers are often easily tempted by media. They are often unrealistic when they face to face with the advertising on media.

Advertising takes important role in persuading consumers. And communication with consumers is one of ultimate strategies to win the market, doing market research by interviewing prospects or other methods to communicate with the market prospects before creating the product and launching an advertising to public.
Although global economy condition is in downturn, there must be a chance to make profit in business.

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Secondly, sacrifice at the first time of your business. Invest your money, time and energy. Every business always have risks, think that every sacrifice has positive effects now or in the future.Think that you will earn after giving as has been told by Robert Kiyosaki in his popular book “Rich Dad Poor Dad”. As I also experienced that I often earn after giving something or doing things to somebody else.

Thirdly, keep always make changes any time at your activity, jobs or at your business. By learning new things, solving problem with your partners, re-organizing your staffs, moving your office, or even just rearrange your office equipment. Don’t worry with the negative effect of your changes as long as you can anticipate and cover the risks and you have desire that what you get in the future is for positive things, for human being, for your family, for charity but not for popularity or prestige.
Above is simple tips that may be helpful to better business or life.

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The third, strategy that related with long-term perspective.

Then, how to do financial leverage? an entrepreneur or company should concentrate to main resources, convergence or focus.
Shortly, If I may take a conclusion to the article, if we want to grow our business, we should do resource leverage in an important small area of business, it means that we do financial leverage to our exist resources, it can be money, technology, human resource, distribution channel and market. As examples, the business of British airline, they want to be the world’s favorite airline company, Kennedy, an American former president wanted to land the first people on the moon, CNN is as the pioneer of live news TV in the world and many others, they are convergence or focus to the dreams. Surely, financial leverage was used by them to grow the business. However, implementing financial leverage must be discussed deeply based on strategic window.

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I hope the readers to share opinion about business trends in the comment, any opinion would be appreciated.

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Then, I would like to share opinion about matters before establishing a restaurant.
If you have small capital and you have time to manage your business, it’s better to start
to work around all position in the restaurant. It means that you get training for yourself. You can apply to work in the small restaurant. You can take 2 till 6 months. Learn about the menu, cooking method, table service as waiter, glassware, dinnerware, dishwashing, billing system and promotion or marketing method applied in that restaurant.

After that, before investing your capital, start to use 4 P analysis: Place, Product, Price, and Promotion.

1. Choosing the place is the most important point to run the restaurant. You can make interview to some people around the place where you plan to open the restaurant, then observe the cafés or restaurants or any food sellers around the place if they are running well or not, profitable or not. You can observe also about habit of the people around the place if they like dinning out or not.

2. Product is the second essential point in running this business. In choosing product, you
can analyze about what menus the people around the place usually buy. Trying to visit some cafés or restaurants and enjoy the food or beverages, then make a chat with consumers who visit the cafés or restaurants. After that, prepare the list of menus.

3. The third point is analyzing prices of your menus. Pricing technique is tactic to win the competition. You can learn about it deeply by purchasing book in Amazon online book store. But, basically, for determining prices, you can consider about material costs, labor costs, overhead cost like electric and telephone cost, promotion costs. After take profit, you can take profit between 30 % to 40% from selling cost.
4. Promotion. Giving discount is one of many tactics to sell. You can make leaflet or brochure to promote to many people, you can start from your neighbor, family friends, and family fellow workers, and also you can promote on the internet, business forums, etc.. If you have special menu in your town and you are sure that the menu is very rare and delicious (but you must discuss with your staffs or fellow workers deeply), you can promote massively.

I am sure that still there are many tips, ideas, tactics and strategies in running this business, so, I hope comments or opinions from readers. Thanks for reading.

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