Environment Friendly, The Fujitsu’s Way for Efficiency
Written by Ardy on August 23rd, 2008Fujitsu, the Japanese information technology hardware company has started efficiency by using environment friendly industry standard.
Fujitsu is decreasing the using of carbondioksida(CO2) emition by 7 million tons for Japan market. This is not included other countries, as reported by Kompas.com.
As reported by the media that by creating environment friendly and green data server, Fujitsu wishes to be able to decrease CO2 by 760,000 tons from 2007-2010.
The efficiency and environment friendly innovation strategy of Fujitsu are not only about technology, but also for the aspects of production, operational management, and marketing. This strategy is implemented by decreasing massively the use of paper and transportation. In the future, education process will be often done by e-learning, instead of face to face. Meanwhile, trade, storehouse management are using centered server. The storehouse efficiency is by using online system for in and out of goods traffic at storehouse.
Fujitsu is committed to environment and society. As Phillip Kottler(marketing expert) has ever taught about company publicity, this environment friendly strategy is as branding strategy by using soft marketing but it’s very effective. Good for business, society and environment.
Technorati Tags: efficiency, efficiency strategy, environment friendly, emition, fujitsu, storehouse management
Tags: efficiency, efficiency strategy, emition, environment friendly, fujitsu, storehouse management